A vibrant cultural sector fosters a desirable environment for business development and community growth and generates a strong sense of belonging and wellbeing.
Here are talking points to increase the power and effectiveness of your arts advocacy message.
The Case for Support
- British Columbia has more artists per capita than any other province.
- In 2016, the direct impact of cultural activities in BC, as measured by their contribution to the Gross Domestic Product (GDP) was $7.2 billion.
- British Columbia’s cultural GDP grew 3.9 % from 2015 to 2016, the highest growth of any province.
- BC’s combined cultural workforce of more than 98,200 represents 7.1% increase from the year before—a higher workforce increase than any other province.
A Healthy Cultural Sector Benefits the People of British Columbia
- An investment in the arts is an investment in the potential of human creativity. Art isn’t just for art's sake — creativity intersects every aspect of our lives, improving mental health and making us better citizens.
- Investing in the cultural sector builds healthier communities—fostering less racism, better integration of diversity, social inclusion and a sense of belonging. The arts help us see the world differently. They nurture entrepreneurship and promote democracy.
- The arts are an important tool for reconciliation with Indigenous communities in BC via knowledge sharing.
- The cultural sector fosters volunteerism, which is essential to our wellbeing and an important part of civil society.
- An increased investment in the cultural sector makes the arts accessible to everyone.
- Increased investment in the sector increases cultural tourism and strengthens the creative economy.
- Robust arts funding leads to social innovation—to solutions for youth at risk, seniors with dementia, issues of poverty and addiction.
- Investing in the creative economy is an investment in jobs. As technology replaces labour, the demand for creative, intellectual workers grows.
- A robust cultural sector raises BC’s profile on the national and international stage.
Three Quick Stats:
- 8 out of 10 Canadians believe that culture makes communities vibrant places to live and more attractive to visitors
- 2 out of 3 Canadians understand that arts, culture and heritage attract business to their communities
- Canadians who attend a cultural performance or the arts are three times more likely to do a favour for their neighbours
We surveyed your local candidates about their views on arts and culture. Read these surveys and learn about more about arts advocacy.